Blank Slate

Target are making a strong investment in board and card games and have signed up 95 exclusive releases to draw in hobbyists and the casual audience alike. They plan to fill shelves with over 130 new board games.

“There’s something special about breaking free from screens and spending real, face-to-face time with family and friends—and that’s why our guests are loving the ever-growing board game trend. We’re out to make Target their go-to destination for great games, so over the past couple of years, we’ve more than doubled our assortment and we’re constantly working with the nation’s leading game makers to create even more unique, exclusive games for our guests to enjoy with those they love.” -Kelly Caruso, senior vice president of Hardlines, Target

Some “Throwback finds” aimed at the more casual market include Monopoly Gamer: Mario Kart, Superfight ’90s Deck, The Golden Girls: Any Way You Slice It, and Target exclusives, MacGuyver: The Escape Room Game, and The Brady Bunch Party Game.

The entry level hobbyists can find what they call “brain strainers” such as Choose Your Own Adventure: House of Danger, the Dungeons & Dragons Starter Set, Hackathon, and Target exclusives, Ticket To Ride: New York, Ryan and Majorie Lauket’s Megaland, and The Oregon Trail Game: Journey To Willamette Valley.

More casual, party games (dubbed “family face-off” games) include Monopoly: Cheater’s Edition, Spin Off, A Game of Thrones: Hand of the King, and Target exclusives, Blank Slate, YeahNOPE, and Rustic versions of Sorry! and Battleship.

Kids games include Chow Crown, Pie Face Cannon, Yeti Set Go, and Target exclusives, LOL Surprise: The Water Surprise Game, and Tic Tac Tongue.

With a growing list of exclusive titles it shows that Target sees enough potential in the board game market to make it worth drawing hobbyists to its stores.

New games from USAopoly tend to pop up with the seasons, but now they’re turning up the heat so-to-speak. Super Mario Brothers: Power Up Card Game (Underwater Edition) and Blank slate were both recently announced and will be headed to different specific retailers this summer! Of course the Super Mario Brothers: Power Up Card Game already exists, but this new edition transforms the whole thing into the infamous world 2-2 underwater level. The gameplay is the same, just now there’s a lovely aquatic look to all the cards, bloopers to worry about, and a reason to hum this theme song instead while you play. While the original game is available at most retailers, Walmart has the exclusive right to sell the Underwater Edition so you’ll need to head to the notoriously blue store for this new blue version.

Blank Slate, on the other hand, is Target exclusive and an all-new word association party game. A cue card shows a word and a blank, and everyone must quickly fill in the blank on their personal dry-erase boards. The goal isn’t to be particularly funny or devious, but rather to pick what you believe is the most common word associated with the cue card because, after revealing everyone’s boards, only the players with matching answers will score points. It’s very intriguing to have two games come out exclusive to each of these retailers, yet it’s indicative of their rivalry and both USAopoly and gamers benefit from this sort of competition. If you’re interested in either of these titles, be sure to check out your local stores or their websites soon.