At the recent GAMA 2019 Trade Show, Asmodee North America announced that they entered into an agreement with CMON Limited to exclusively distribute the publisher’s board and tabletop games in North America.
CMON’s game library includes hit titles such as Zombicide, Arcadia Quest, Blood Rage, Rising Sun, and A Song of Ice & Fire Miniatures Game. The distribution deal will go into effect in the Spring of 2019. CMON will continue to run their Kickstarter campaigns, and provide support for them to regular and retail backers. Asmodee North America will handle support for non-Kickstarter related issues.
Dice Tower News has brought you several stories of Asmodee acquisitions. From F2Z to Alliance Distributors, from Days of Wonder to Fantasy Flight Games, all you’d need to do is search for Asmodee on DTN to view the dozen or so articles of mergers/buys. Well, it seems that things are about to change with Asmodee NA. The following was released today:
Roseville, MN – Long-time hobby games entrepreneur, designer, and industry veteran Christian T. Petersen told staff this week that he would be stepping down from his role as
CEO of Asmodee North America at the end of 2018. Petersen, 46, founded Fantasy Flight Games (FFG) in 1995 and served as its CEO until FFG’s merger with Asmodee in 2014, at
which time he moved into his current role.
“After nearly twenty years with FFG and four years with Asmodee, I’ve seen our market go through tremendous change and amazing growth. Tabletop games have been accepted into the fabric of society and represented in pop-culture more positively than anyone could have hoped for when I joined the industry. I feel fortunate to have experienced this phenomenon first-hand, and to have been part of such an incredible journey.
“Now it’s time to hand the reins to a new generation of leaders who along with the amazing staff at Asmodee North America and its studios (Catan, Days of Wonder, FFG, Heidelbär, Plaid Hat, and Z-Man), will move forward with their own unique energy and vision. I have no doubt that they’ll be better, burn brighter, and achieve ever more fantastic things. I can’t wait to see what they’ll do, and to play what they’ll make.
“The games to be released from our U.S. studios over the next 6-12 months, represent the final game products in which I have played a part. I could not have hoped for a more innovative, more commercially exciting, or more satisfying finale. “I leave to focus on family, health, and the pursuit of other interests. My departure has been long-planned with the Asmodee Group CEO, and my friend, Stephane Carville.
Asmodee North America and Fantasy Flight Games have announced the formation of a new division, Fantasy Flight Interactive, which will be focusing on bringing full video games based on popular board games to various platforms. Fantasy Flight Games will continue to produce hybrid board games with digital elements, such as Descent and Mansions of Madness, but Fantasy Flight Interactive will strive to create “more expansive video game products”. Fantasy Flight Interactive will be lead by Tim Gerritsen, whose resume includes such video game hits as Bioshock Infinite, Prey and Rune. You can read the full press release on Fantasy Flight’s website here.
In further Asmodee news, the corporate giant is undergoing a new business facelift, driven by brand consultant Havas Paris. Firstly, Asmodee has adopted the new brand statement “Great Games, Amazing Stories”, conceptualizing the company’s goal to offer a narrative experience around their intellectual properties. Secondly, Asmodee has changed their visual identity, adding a family of new, clean logos for its family of board game companies. Lastly, Asmodee announced a new corporate webpage presence at corporate.asmodee.com. You can read the full press release from Asmodee here.
Windrider Games, an affiliate of Asmodee North America will publish a new edition of Citadels featuring expanded content. In Citadels, each player will draft a role from the kingdom, then reveal that role based on the characters rank. Players then build districts with cards from their hands, collect gold, and use their drafted character’s ability often affecting other players. The winner is the player with the highest scoring city.
The new edition adds characters nine new characters to the original eight and includes the Dark City expansion characters bringing the total to 27. It also increases the district cards to 30 unique districts. Bruno Faidutti, the games original designer, collaborated with Windrider Studios for this definitive edition.
Citadels will available for demo in the Asmodee booth at Gen Con, and is expected to be available for retail the last quarter of the year. For full details read Asmodee North America’s announcement.
Asmodee North America just recently announced a trio of new titles coming form them this summer. First is Asmodee making good on using the Catan license by reprinting the card game adaptation, Struggle for Catan. The game itself remains the same but is in a smaller box, ready to be hung on the wall of the game store.
Next is an expansion for the popular party game Cash ‘n Guns called Cash ‘n Guns: Team Spirit. This expansion does the usual adding of new characters and new guns but goes above and beyond to really expand the game. First is the addition of another player bringing the max number to 9, also included is a mercenary deck which offers 12 thugs for hire that you can use to gain a temporary advantage for your team. That’s right, I said team, this expansion also adds in all the cards and rules needed to turn Cash ‘n Guns into a team based game instead of just a free for all. Pretty soon we are going to need a Big Box edition to hold all the foam guns!
Last is Asmodee putting another license they acquired to work in the release of Spot It! Finding Dory. Spot It! is a simple matching game meant for young kids and this release is meant as a tie in with the Finding Dory movie being released this summer. Look for all these titles to hit stores in August and you can see their announcement here.
Loony Quest is a drawing on transparency type game similar to Doodle Quest where you have an objective you have to complete on the board, but you have to draw your path on a clear sheet of plastic first before you can place it on the board. Then, by tracing your line you will see what you hit and if you complete your objective or not. It’s fun and silly and according to the announcement on ICv2, will be out in the US in August of 2016 courtesy of Asmodee North America.
Asmodee North America is teaming up with Space Cowboys to bring us Route 666, a zombie road trip game by Martin Wallace.
Just… let all that sink in for a bit.
“In this fast-paced and morbidly kitschy game, you and your fellow players embark on a road trip going south from Chicago along America’s famous Route 66 — now infested by zombies. As you travel though a deck of adventure cards rife with dangers, you’ll battle zombie hordes, drive abandoned school buses, scavenge for gas and bullets, and explore a darkened, tainted American countryside full of shambling undead, haunted carnivals, and plumes of toxic gas. Your goal is to stay alive until you reach the safe, sandy beaches of the California coast.”
Route 666 will be an adventure style game for 1 to 4 players. It will involve bidding and resource management mechanics. The game is scheduled for release at GenCon 2016.
As you may know, the board game industry has changed this April, with Asmodee North America (ANA) implementing new policies for distribution of their games. According to ANA, the central concept for the changes is:
It’s important to support brick and mortar retail stores since they help grow the audience and build the hobby.
Following this idea, Stronghold Games is announcing a new Demo Copy Program. Friendly Local Gaming Stores (FLGS) will be allowed to get heavily discounted and/or free copies of board games for demos and playing. If you have a favorite FLGS, fill out the request form so you can let them know which games you’re interested in trying out.
NOTE: Upon publishing this, Stronghold Games provided an update:
Our Sales & Marketing partner, PSI, indicated to us late yesterday that they would like to roll out the Demo Copy Program more slowly, ensuring that everything is working smoothly. This slight correction takes place immediately:
PSI will begin the Demo Copy Program
during the last week of April
To ensure that we can provide the best service possible, the official start date of the Demo Copy Program is being moved to the last week of April.
At that time, demo copies will be available directly through our partner, Publishing Services Inc (PSI).
The board gaming industry has been full of many recent mergers and acquisitions. Well, formally announced today is the grand-daddy of them all – Asmodee has announced that those games formerly published by Fantasy Flight Games, Days of Wonder, and Asmodee Editions will now be consolidated into Asmodee North America. Asmodee released the following information to their distributors:
“Beginning January 1st, 2016, the games formerly made available through Asmodee Editions, Days of Wonder, and Fantasy Flight Games, will be consolidated into one source: Asmodee North America.
These new terms and policies have been created with the goal of maintaining a healthy and thriving hobby games industry, and to allow to make additional investments in infrastructure and marketing to help you sell even more products.
Asmodee North America is committed to brick-and-mortar hobby market specialty retailers. We are very hopeful that our upcoming policy changes will balance the existing marketplace to reﬂect the value of those outlets providing outstanding customer experiences in a physical retail environment, and whom allow for so many gamers to enjoy events, demonstrations, and in-store play.”
What impact will this have on the industry as a whole? Hopefully good things. Recent acquisitions have proven to be quite seamless. Keep your eyes out for future details about the specifics of the aforementioned merger.