Ravensburger acquired Swedish toy company BRIO in a deal that, Karsten Schmidt, chairman of Ravensburger, says will increase growth abroad and help them expand from the games market into the toy market.
Ravensburger manufactures puzzles, activity products, and publishes children’s and youth books. They are best known for their board games, though, which are geared toward children and family. Some of their published games are: Labyrinth, Enchanted Forrest, and Bugs in the Kitchen. BRIO is a toy company that creates high quality wooden toys. They have over 200 items in their line which specializes in infant and pre-school toys.
Ravensburger board member Clemens Maier, who on the Ravensburger board is responsible for BRIO, said, “BRIO is a a strong brand and a perfect match for Ravensburger. We look forward to working with a strong and competent team.” Heikki Takanen, Chairman of BRIO Holding AB, welcomes the acquisition just as well: “We are pleased that BRIO will join the Ravensburger group. This will add new longterm opportunities and accelerate growth.”
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